By Joshua Tosin Ogunsakin 
The latest data from Brand Finance highlights the remarkable growth of Africa’s financial sector, showcasing the top five banks on the continent with the highest brand value. The Brand Finance Global 500 rankings reaffirm the crucial role African financial institutions play in driving a sustainable and inclusive economy.
African banks on the rise
African banking brands have demonstrated significant growth in 2025, with an average brand value increase of 22% across surveyed markets (in common USD currency terms). Collectively, these banks generated $15.2 billion in new value, underscoring their growing influence and resilience in an evolving financial landscape.
Despite regional variations, Kenya (+49%) and South Africa (+24%) experienced the highest growth rates, while Morocco (+21%), Nigeria (+16%), and Egypt (+8%) showed steady progress. Notably, Africa leads globally in Brand Strength score, averaging 80.21, positioning the continent’s financial institutions among the world’s most reputable banks.
According to Brand Finance, these are the top 5 African banks with the biggest brand value in 2025:
Capitec Bank
Capitec Bank, based in South Africa, has emerged as the strongest African bank brand, ranking 6th globally with an impressive BSI score of 94.6. The bank’s success is attributed to its simplified banking solutions, and strong financial performance. Capitec’s ability to cater to a diverse client base while maintaining operational efficiency has positioned it as a leader in the African banking sector.
Kenya Commercial Bank
Kenya Commercial Bank (KCB) follows closely, securing the 7th position with a BSI score of 94.4. KCB’s dedication to digital transformation, and innovative banking services has significantly contributed to its brand strength. The bank continues to enhance financial inclusion through mobile banking and strategic partnerships.
First National Bank
Another South African giant, First National Bank (FNB), holds the 11th spot globally with a BSI score of 93.6. FNB has consistently been recognized for its broad range of financial products.
United Bank for Africa
United Bank for Africa (UBA) ranks 13th globally with a BSI score of 92.4, solidifying its position as a leading financial institution.
UBA operates in over 20 African countries and has a presence in global financial hubs such as London, Paris, and New York.
Its commitment to digital banking and corporate social responsibility has helped build a strong and trusted brand across the continent and beyond.
First Bank of Nigeria
First Bank of Nigeria follows closely at 14th place with a BSI score of 92.1.
As one of Nigeria’s oldest and most respected financial institutions, First Bank has maintained its reputation for reliability and stability.
Its focus on digital transformation and financial inclusion has played a significant role in strengthening its brand, making it a household name in Africa’s banking sector.